Strategic Communications in Russia

Public Relations and Advertising

von

Tsetsura, KaterinaHrsg.Kruckeberg, DeanHrsg.

BuchGebunden

CHF198.00

Beschreibung

This book serves as a reader exploring the scholarly inquiry, professional education and practice of Russian public relations and advertising in multiple contexts.

Weitere Beschreibungen

Details

ISBN/GTIN978-0-367-89392-7

ProduktartBuch

EinbandGebunden

Verlag

Taylor and Francis

Routledge

ErscheinungslandVereinigtes Königreich

Erscheinungsdatum08.09.2020

Auflage1. A.

ReiheRoutledge New Directions in PR & Communication Research

Seiten252 Seiten

SpracheEnglisch

MasseBreite 156 mm, Höhe 234 mm

Gewicht453 g

IllustrationenFarb., s/w. Abb.

Artikel-Nr.21593928

KatalogBuchzentrum

Datenquelle-Nr.33769016

Weitere Details

Reihe

Public Relations and Nation Building

Public Relations Ethics and Professionalism

Positioning Theory and Strategic Communication

Political Reputation Management

Corporate Social Responsibility, Sustainability and Public Relations

Social Media and Public Relations

Public Relations and Participatory Culture

Nation Branding, Public Relations and Soft Power

International Public Relations

Trust, Power and Public Relations in Financial Markets

Propaganda and Nation Building

Public Relations, Cooperation, and Justice

Public Relations and the Corporate Persona

Social Media, Organizational Identity and Public Relations

Public Relations and Individuality

Corporate Social Responsibility, Public Relations and Community Engagement

Public Relations in the Gulf Cooperation Council Countries

Climate Change Denial and Public Relations

Public Relations as Emotional Labour

Popular culture and social change

Propaganda and Public Relations in Military Recruitment