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Transparency, Public Relations and the Mass Media
ISBN/GTIN

Transparency, Public Relations and the Mass Media

Combating the Hidden Influences in News Coverage Worldwide
BuchKartoniert, Paperback
CHF40.90

Beschreibung

Transparency, Public Relations and the Mass Media is about media transparency and good-faith attempts of honesty by both the sources and the gate-keepers of news and other information that the mass media present as being unbiased. Specifically, this book provides a theoretical framework for understanding media transparency and its antit
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Details

ISBN/GTIN978-0-367-60745-6
ProduktartBuch
EinbandKartoniert, Paperback
Erscheinungsdatum30.06.2020
Seiten104 Seiten
SpracheEnglisch
MasseBreite 140 mm, Höhe 216 mm, Dicke 6 mm
Gewicht145 g
Artikel-Nr.22003195
KatalogBuchzentrum
Datenquelle-Nr.34210720
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Autor

Dean Kruckeberg, APR, Fellow PRSA, is a professor in the Department of Communication Studies at the University of North Carolina at Charlotte, USA. He is co-author of Public Relations and Community: A Reconstructed Theory and of This Is PR: The Realities of Public Relations. Kruckeberg is author and co-author of many book chapters and articles dealing with global PR and international PR ethics.



Katerina Tsetsura, Ph.D., is a Gaylord Family professor of strategic communication/public relations in the Gaylord College of Journalism and Mass Communication at the University of Oklahoma, USA She has published over 80 peer-reviewed studies and serves as a member of the editorial board of Communication Theory, International Journal of Strategic Communication, PR Journal, and PR Review journals, among others.