Ethnography has become an important method for researching and interpreting the social world, not least in the field of sport and exercise studies. This book is the first to provide a contemporary overview of the current state of ethnographic research and its application within sport and exercise, introducing and explaining a range of well-established and emerging ethnographic approaches. A series of chapter-length case studies demonstrate the challenges and rewards of ethnographic research in the context of sport and exercise, helping students and researchers to develop a solid understanding of qualitative research at both a theoretical and a practical level. This book is invaluable reading for any research methods course taken as part of a degree programme in sport and exercise, and a useful reference for all active researchers.